It’s been interesting watching to see what online religious education resources people actually use. How-to craft videos? Single digits for number of views. Read-aloud programs? Low double digits, if I’m lucky. It’s not a great return for my invested time.
But what about “Story for All Ages” videos that are included in the Sunday service? We typically get over a hundred log-ins to our Zoom worship services, probably representing 1.5 humans on average, and posting on other social media (Facebook Live, Youtube) might add 10-30 views to the total. Plus a lot of informal positive feedback. These videos are definitely a better return for the time I invest, and as a result that’s what I’ve been concentrating on recently.
Since the “Story for All Ages” gets the largest audience, I thought maybe I’d try a tie-in video. The current “Story for All Ages” video series is about the conflict between Ecojustice Avenger and a dastardly villain named Trashman. The Ecojustice Avenger videos have a 12 second jingle, and after two episodes some kids had memorized all the lyrics to the jingle. That inspired me to expand that 12 second jingle to a full 1:41 music video, with videography inspired by Nam June Paik:
Will this reach kids? Maybe…probably not. But doing religious education in the age of COVID-19 requires constant experimentation until we discover what we can do that will reach kids.
“Constant experimentation” is my mantra these days!
I’m scaling back on my craft and readaloud videos, too, though I’m not ready to give up them yet.
Meanwhile, for my storytimes, I’m going to make heavier use of puppets now, since kids really really respond to puppets.